Conscious Choice Publications: the Latest Victims of Changing Media Landscape

Jump to Section

Jump to Section

Last week I received word via a long-winded mass-email missive by a former co-worker that CE Media, the parent company of Conscious Choice, (Chicago & Seattle), Common Ground, (SF) and Whole Life Times (LA), had finally shut their doors, making them the latest victims of the tumultuously shifting media and publishing landscape. The company had been struggling for years ever since these unique, pioneering publications were bought up and corporatized in the middle part of the decade.

It was, for me, a deeply personal and ambivalent revelation. This was my former employer. I was for one brief, vainglorious year, the Editorial Director of the company and the Editor-in-Chief of Conscious Choice. I was let go under very hanky circumstances after CE Media was sold to Gaiam, Inc in July of 2007.

At the risk of appearing to engage in a little schadenfreude, the truth of the matter is that I was not at all surprised at CE's demise. Yet I was quite saddened. These magazines had persisted in the face of great adversity for over 20 and 30 years. And now all that time had been washed away in an instant, the victims of corporate greed and managerial incompetence. It was the end of an era, and a further reflection of just how bad things had gotten out there in the world of print media.

Of course the trouble in the industry had been brewing for quite some time, beginning years ago with the dot.com bubble (and what a quaint little bubble it is now in hindsight). But the real precipitous slide began with the collapse of the American economy. Then came "Black Wednesday" in December, three months after the stock market crashed. On this infamous day scores of editors from major houses were perp-walked out the door in a series of massive layoffs.

The contagion spread fast and infected newspapers, magazines internet sites, and retail booksellers. Book returns hit 90%, scores of major city newspapers either went into bankruptcy or folded. Foundation endowments collapsed, and the steady stream of subscriptions and donations made to the teaming mass of not-for-profit publications dried up. The death toll was astounding. (You can view some of the body counts in a trio of really good pieces, one by longtime editor Tom Englehardt and a companion piece by Jill Fraser of the Nation Institute, and a departing editor's missive from Colin Robinson in the London Review of Books)

The story behind CE Media's demise, however, is a bit more arcane.  

Each magazine (Seattle's Conscious Choice began as Evergreen Monthly) began as an independent publication founded in the 1970s and 80s by ex-hippies and new agers. Their content was varied, but it mostly focused on the emerging markets of "environmentalism and natural living."  As they grew over time, each publication found its own specific voice. Conscious Choice had a distinct green flavor with stories about conservation and food policy. Whole Life Times was more New Age, with astrology and personal growth columns. Common Ground had been around since 1971 as a popular listings circular.

These were essentially Mom & Pop operations, driven by ad revenue from other Mom & Pop operations–holistic doctors, New Age bookstores, yoga and meditation centers, organic produce markets–and at the time, they were some of the only places you could find these types of stories or businesses.

Then in 2001 Ron Williams, the founder of the Detroit Metro-Times, bought Conscious Choice from founders Jim Slama and Ross Thompson with the idea that it would become the model publication for a media company that would expand to more magazines over time. Their plan was to buy one publication a year for four years. Williams named his creation Dragonfly Media.

By 2004 Dragonfly had acquired Whole Life Times, Common Ground, and Evergreen Monthly, and launched as one of the first of its kind, a big, multi-market progressive media company built on progressive values. The socially just, eco-friendly, locally sourced content was produced in socially just, eco-friendly local offices and printed by socially just, eco-friendly local printers. Williams brought in a few publishing veterans to help manage the company. The eight editors had autonomy in their markets and collaborated on shared content.  Each magazine had its own look.

Despite this noble vision, the expansion was more than they could support in the long run and Dragonfly hemorrhaged money. Williams blew through an estimated $5 million in 3 years, mostly on a payroll that was dominated by the lavish salaries of his upper management and those of the individual publishers of each magazine. On November 15th, 2005 the company was to shut its doors forever.  

And then, seemingly out of nowhere, appeared a man named Christopher Miglino, to ostensibly save the day.

In his mid-thirties at the time, short and pug-nosed, with long hair and a SoCal surfer patois, Miglino might have, at first glance, appeared a likely savior for a bunch of greenies and new agers. He's a yoga fanatic with a penchant for Osho and Eckhart Tolle, follows the every whim of at least two Indian gurus, and employs the use of "dude" and "aggro" in disproportionate quantities.  And he owned a piece of the Golden Bridge Yoga Studio in Hollywood to boot.

But as a media CEO, he was definitely cast against type. Aside from an unsuccessful stab as a film producer, he had no media or publishing experience, and certainly didn't have the slightest clue what journalism was. He didn't read, and was largely unaware that a world existed east of the San Bernardino Mountains.

Miglino had heard that Dragonfly was folding and he wanted to buy Whole Life Times and turn it into a yoga-and eastern-spirituality magazine to compete with Yogi Times, a fluffy high-gloss West Coast monthly, the kind with meditating waif models on the cover that primarily served as a vehicle to hock high-end spas and yoga products.

Dragonfly wouldn't sell just the one magazine, so Miglino ended up having to take on the entire company (he essentially assumed Dragonfly's debt, and was handed the keys to the operation). His initial plan, at least in spirit, bore some similarity to Ron Williams'. He wanted to eventually turn all four magazines into one magazine, Conscious Choice, albeit with a radically different look and content. The design would be overhauled to be full color, slick, "sexy," and commercial. The content would focus mainly on yoga, eastern spirituality, and all the lifestyle products connected to each, complete with shameless editorial plugs of advertisers products and content heavy "Special Advertising Sections."

Of course, this was not what he told the former Dragonfly employees. They were promised business as usual, and no interference in Editorial.

Miglino then set about the task of retooling the company. He pulled together some private investor-friends, got some venture capital from LA-based IBS Capital Holdings, hired an overpriced, graphic designer with shocking prima donna tendencies and a lawyer straight out of the velvet mafia, and set up shop in an office tower on Sunset Boulevard as Conscious Enlightenment, Inc.  (CE).

Despite the patois, the vibe was pure corporate, with huge overhead right out of the gate and rules and regs galore. Emanating from the LA command center, the budding Conscious Enlightenment "empire" consisted of the four former Dragonfly magazines, each with their own local office, a social-networking site for yogis called (fittingly) Yogamates.com, a graphic design studio, Organic Media Design, an in-house film production studio that released DVD's about Miglino's favorite gurus and yoga teachers, and his crowning glory, the "Enlightenment Card," a Visa card emblazoned with Ohm symbols that promised that the more you spent, the more spiritual peace (and spiritual reward points) you would attain. Nope, that's not a typo.

As Miglino cleaned house and centralized operations in LA, very soon things began to change. Out went the Dragonfly management team and each of the individual publishers. So too a number of production staff and all but one of the associate editors.  In their place, everyone had doubled and tripled workloads. Good-bye socially just workplace. Miglino also centralized the printing in order to cut a few bucks. Away went the environmentally safe paper and ink and local production, and in its place was a carbon footprint that quadrupled, as the magazines had to be trucked over 2000 miles to reach the West Coast.

In June of 2006, CE rolled out their new look. To be fair, it was one of the few real accomplishments of the Miglino era, because the magazines looked great. But the new aesthetic was not without its problems. Roughly 75-80% of the readership (and a good portion of each market's advertisers) were woman age 40-55, mostly hippie-types, who reviled the succession of Cosmo-like waif models Miglino demanded be put on the covers. Miglino also ignored the cultural differences of the Chicago market and their readership, who were expecting green living and hard-hitting local politics, not pontificating gurus in flowing robes (Chicagoans leave their pontifications to their politicians). And you probably could surmise that the Enlightenment Card was an unmitigated disaster, the laughing stock of a thousand conferences and happy hours. Not a day went by where I wouldn't hear about it from someone, somewhere.

I was hired in August of 2006 to take over Conscious Choice following the bitter and acrimonious departure/firing/job abandonment of my predecessor, Marla Donato, who, along with Common Ground editor Carl Nagin, defied Miglio's attempts to take over editorial. So they were moved out. By the time I came aboard, the editorial team that once had eight or ten editors now had five. A month later Seattle's Bob Condor quietly left.  Three months after that the last of the Dragonfly Chiefs, Abigail Lewis, the co-founder of Whole Life Times, was fired.  

By May of 2007, the company was again in crisis. Miglino had been cutting cutting cutting everywhere he could, but none of it worked. He fired Common Ground's new editor and their production manager, who was on maternity leave, and cut budgets and salaries by 15% company-wide, replacing the lost salary with worthless CE shares. He drove his sales reps like it was a Wall St. boiler room yet despite record sales numbers in April 2007 the situation was far graver than anyone knew.

Since he had taken over the company, Miglino had steadily and secretly been reducing the monthly circulation in each market without reporting it to the auditor (a Federal offense), so advertisers who, for example, thought they were buying into 50,000 magazines in San Francisco were actually getting substantially less.

Despite all of these cuts, the company still lost money every month. It all came to a head in July of 2007 when the printers informed us that they were owed $650,000, and would not ship our August issue until the bills were paid. For the second time in 18 months the company was facing total bankruptcy.

In the background, Miglino had furtively been negotiating a deal to have Gaiam, Inc., a publicly traded company that sold yoga products, buy a controlling share of CE–essentially, for Miglino's debt. Gaiam had just acquired the green-themed Lime Network, and Zaadz, a social networking site focusing on "spirituality and consciousness." Their plan was to add in the four CE magazines, and try to corner the emerging LOHAS (Lifestyles of Health and Sustainability) media market.

At the eleventh hour, Miglino swooped in with another savior-type deal that would "ensure CE's long-term financial security." All it took for the deal to go through, Miglino told us in an "emergency conference call", was for each of the employees holding worthless CE shares to sign over to him the option rights to their new somewhat valuable shares of Gaiam common stock. This meant that only Miglino could sell the Gaiam stock, whenever he deemed it appropriate.

We signed the documents and collectively let out what we thought was a huge sigh of relief.  A month later I went on vacation after wrapping up the September 2007 issues, and was fired while I was away (not by Miglino, by the way, he never did his own firing). Sadly, I had been the lone voice fighting for content that mattered, but with the Gaiam acquisition, daring and edgy content was the last thing a publicly traded company wanted. There were only two editors left–the only two not to challenge Miglino's authority–who remained until the company folded.  Two editors for four magazines. But by this time, of course, there was very little local content in any of them. Predictably, the quality of the content took the expected nosedive into fluff, and out came the "Special Advertising Sections" in force.  

Yet despite the dumbing-down there was for a brief instant some faith that the venture might succeed. But that was mostly because no one knew what was afoot at Gaiam HQ.

Eighteen months after Gaiam rescued CE they folded the company. As described by the former CE manager who circulated the farewell missive, it was never really about making the company successful in the LOHAS market:

 

"Let's say you are a large company with plenty of cash in the bank, and you want to keep that cash safe, and at the same time appear to your shareholders that you are expanding into new markets.  A good way to do that is to buy a smaller company that has a similar, or remotely similar, mission (note: it is good to find a smaller company in distress because you can buy it cheap).  You take this smaller company, and you fire a bunch of multi-tasking upper management because, after all, you are loaded with upper management already, even though they have no experience with what the new purchase does.  Once you get that part out of the way, you can fire some of the other employees and cut some of the other operational overhead.  Wow, it really looks like you know what you are doing, right?  Expenses have dropped like a rock.  I wonder why productivity is lack-luster? This has suddenly become a difficult and annoying acquisition.  Oh, yeah, that is right, we need a million dollar write off in the first quarter to protect our cash assets… let's do that by giving these pain-in-the-asses the boot and filing Chapter 7 on them!  Great idea – now we can all have a bonus. Welcome to America."

 

CE Media closed its doors on March 31, 2009. Gaiam representatives were on hand to shut down each local office and take possession of all the assets. And that was that.

I am proud of the work I did for CE, and I am honored to say I once helmed a publication as important as Conscious Choice. I know my work was original and took risks, and it stands up on its own. I loved my job, and I know my firing was not performance related. But that's life in corporate America, when you have to work for people like Chris Miglino. I'm just glad I retained a shred of dignity and had the last word.  

I received an email from Miglino in December of 2007 offering to buy back my shares of Gaiam stock when the market was at its high and Gaiam stock was hovering around $27.00 a share. I had read Roubini and John Petersen, I knew the economy was going to hit the skids in 2008, so I gladly sold, even if it was also to wash away the bad karma. He even paid me three dollars more than market value, so I got around $30 a share. The money gave me a year to do nothing but write. Today, Gaiam stock is worth around $3, and he's left holding all of it.

Karma.

As a nice coda, I was pleased to learn that a small committed core of former editors, managers, and contributors are attempting to keep Conscious Choice magazine alive in Chicago by returning it to its independently owned roots and focusing on the needs of the community. You couldn't pick a worse time to try, and it may be that the damage done by corporate America and the demise of print media cannot be repaired. Only time will tell, but I salute them and wish them all the best. They deserve better.

 

This article first appeared on the Huffington Post.

Psychedelic Resources

A Foraging Trip: Where Do Magic Mushrooms Grow?
Eager to learn more about the origin of psilocybin species? Read this article to find out where magic mushrooms grow and more!

How to Make Shroom Tea: Best Recipe and Dosage
A step by step guide on how to brew shroom tea, and why entheogenic psilocybin tea is a preferred method for psychedelic connoisseurs.

R. Gordon Wasson: Author and Mushroom Expert
Learn about R. Gordon Wasson, the “legendary mushroom expert” and popular figure within the psychonaut community.

Shrooms vs Acid: Differences and Similarities Explained
Ever wondered what the differences are between shrooms vs acid, or if you can take both together? This guide explains what you need to know.

Quantum Mechanics, Reality, and Magic Mushrooms
Scientist and author Dr. Chris Becker takes an in-depth approach in understanding how we perceive reality through magic mushrooms and quantum mechanics.

Psilocybin Guide: Effects, Common Uses, Safety
Our ultimate guide to Psilocybin has everything you want to know about this psychedelic fungi from its uses to its legal status.

The Psilocybin Experience: What’s the Deal With Magic Mushrooms?
From microdoses to macrodoses, the psilocybin experience has been sought after both medicinally and recreationally for millennia.

Psilocybin and Magic Mushroom Resources
Curious to learn more about psilocybin? This guide is a comprehensive psilocybin resource containing books, therapeutic studies, and more.

Paul Stamets Profile: Mushroom Guru, Filmmaker, Nutritionist, Scientist
Learn about Paul Stamets, read his thoughts on psilocybin mircodosing, the future of psilocybin, and his recent film “Fantastic Fungi”.

Microdosing Psilocybin & Common Dosage Explained
Microdosing, though imperceivably, is showing to have many health benefits–here is everything you want to know about microdosing psilocybin.

Psilocybin Nasal Spray: Relief for Anxiety, PTSD, and Depression
Microdosing nasal spray with psilocybin, is that possible?! Oregan a start-up Silo Wellness believes so and has created this new option for PTSD treatment.

Mazatec Mushroom Usage: Notes on Approach, Setting and Species for Curious Psilonauts
A look at traditional Mazatec psilocybin mushroom usage, and a comparison to the cliniical therapeutic approach, with an examination of the Mazatec setting and species used in veladas.

María Sabina: The Mazatec Magic Mushroom Woman
Magic mushrooms are incredibly popular today. How they became introduced to into American culture isn’t usually a topic discussed while tripping on psilocybin fungi. We all may have María Sabina to thank for exposing the Western world to the healing properties of the psilocybin mushroom.

Guide to Magic Mushroom Strains
Are there different types of psilocybin? Read our guide to learn about the different magic mushroom strains and their individual effects.

Kilindi Iyi: Mycologist, Traveler, Teacher
Learn about traveler and mycologist Kilindi Iyi known in the psychedelic community for his research and exploration of psilocybin.

How to Store Shrooms: Best Practices
How do you store shrooms for optimal shelf life? Learn how and why the proper storage method is so important.

Shroom Chocolate Recipes: How to Make Magic Mushroom Chocolates
This recipe provides step by step directions on how you can make mushroom chocolates with the necessary ingredients. Read to learn more!

Why Do People Use Psilocybin? New Johns Hopkins Study
Johns Hopkins University School of Medicines has just published a new study on psychoactive effects of psilocybin. Read here to learn more.

How-To Lemon Tek: Ultimate Guide and Recipe
This master guide will teach you how to lemon tek, preventing the onset of negative effects after consuming psilocybin. Read to learn more!

How to Intensify a Mushroom Trip
Learn about techniques like Lemon tekking, or discover the right time to consume cannabis if you are looking to intensify a mushroom trip.

How to Grow Magic Mushrooms: Step-by-Step
This step-by-step guide will show you how to grow magic mushrooms at home. Read this guide before trying it on your own.

How to Dry Magic Mushrooms: Best Practices
Read to learn more about specifics for the best practices on how to dry magic mushrooms after harvesting season.

How to Buy Psilocybin Spores
Interested in psilocybin mushrooms? We’ll walk you through all you need to know to obtain mushroom spores. Nosh on this delish How To guide.

Hippie Flipping: When Shrooms and Molly Meet
What is it, what does it feel like, and how long does it last? Explore the mechanics of hippie flipping and how to safely experiment.

Having Sex on Shrooms: Good or Bad Idea?
Is having sex on shrooms a good idea or an accident waiting to happen? Find out in our guide to sex on magic mushrooms.

Gold Cap Shrooms Guide: Spores, Effects, Identification
Read this guide to learn more about the different characteristics of gold cap mushrooms, and how they differ from other psilocybin species.

Guide to Cooking with Magic Mushrooms
From cookies to smoothies and sandwiches, we cover various methods of cooking with magic mushrooms for the ultimate snack.

2020 Election: The Decriminalize Psilocybin Movement
Are you curious if mushrooms will follow in marijuana’s footsteps? Read to learn about how the U.S. is moving to decriminalize psilocybin.

Oregon’s Initiative to Legalize Mushrooms | Initiative Petition 34
Oregon continues to push ahead with their initiative to legalize Psilocybin in 2020. The measure received its official title and now needs signatures.

Canada Approves Psilocybin Treatment for Terminally-Ill Cancer Patients
Canada’s Minister of Health, Patty Hajdu approved the use of psilocybin to help ease anxiety and depression of four terminal cancer patients.

Mapping the DMT Experience
With only firsthand experiences to share, how can we fully map the DMT experience? Let’s explore what we know about this powerful psychedelic.

Guide to Machine Elves and Other DMT Entities
This guide discusses machine elves, clockwork elves, and other common DMT entities that people experience during a DMT trip.

Is the DMT Experience a Hallucination? 
What if the DMT realm was the real world, and our everyday lives were merely a game we had chosen to play?

How to Store DMT
Not sure how to store DMT? Read this piece to learn the best practices and elements of advice to keep your stuff fresh.

What Does 5-MeO-DMT Show Us About Consciousness?
How does our brain differentiate between what’s real and what’s not? Read to learn what can 5-MeO-DMT show us about consciousness.

How to Smoke DMT: Processes Explained
There are many ways to smoke DMT and we’ve outlined some of the best processes to consider before embarking on your journey.

How to Ground After DMT
Knowing what to expect from a DMT comedown can help you integrate the experience to gain as much value as possible from your journey.

How To Get DMT
What kind of plants contain DMT? Are there other ways to access this psychedelic? Read on to learn more about how to get DMT.

How DMT is Made: Everything You Need to Know
Ever wonder how to make DMT? Read our guide to learn everything you need to know about the procedures of how DMT is made.

Having Sex on DMT: What You Need to Know
Have you ever wondered about sex on DMT? Learn how the God Molecule can influence your intimate experiences.

Does the Human Brain Make DMT? 
With scientific evidence showing us DMT in the brain, what can we conclude it is there for? Read on to learn more.

How to Use DMT Vape Pens
Read to learn all about DMT vape pens including: what to know when vaping, what to expect when purchasing a DMT cartridge, and vaping safely.

DMT Resources
This article is a comprehensive DMT resource providing extensive information from studies, books, documentaries, and more. Check it out!

Differentiating DMT and Near-Death Experiences
Some say there are similarities between a DMT trip and death. Read our guide on differentiating DMT and near-death experiences to find out.

DMT Research from 1956 to the Edge of Time
From a representative sample of a suitably psychedelic crowd, you’d be hard pressed to find someone who couldn’t tell you all about Albert Hofmann’s enchanted bicycle ride after swallowing what turned out to be a massive dose of LSD. Far fewer, however, could tell you much about the world’s first DMT trip.

The Ultimate Guide to DMT Pricing
Check out our ultimate guide on DMT pricing to learn what to expect when purchasing DMT for your first time.

DMT Milking | Reality Sandwich
Indigenous cultures have used 5-MeO-DMT for centuries. With the surge in demand for psychedelic toad milk, is DMT Milking harming the frogs?

Why Does DMT Pervade Nature?
With the presence of DMT in nature everywhere – including human brains – why does it continue to baffle science?

DMT Substance Guide: Effects, Common Uses, Safety
Our ultimate guide to DMT has everything you want to know about this powerful psychedelic referred to as “the spirit molecule”.

DMT for Depression: Paving the Way for New Medicine
We’ve been waiting for an effective depression treatment. Studies show DMT for depression works even for treatment resistant patients.

Beating Addiction with DMT
Psychedelics have been studied for their help overcoming addiction. Read how DMT is helping addicts beat their substance abuse issues.

DMT Extraction: Behind the Scientific Process
Take a look at DMT extraction and the scientific process involved. Learn all you need to know including procedures and safety.

Microdosing DMT & Common Dosages Explained
Microdosing, though imperceivable, is showing to have many health benefits–here is everything you want to know about microdosing DMT.

DMT Art: A Look Behind Visionary Creations
An entire genre of artwork is inspired by psychedelic trips with DMT. Read to learn about the entities and visions behind DMT art.

Changa vs. DMT: What You Need to Know
While similar (changa contains DMT), each drug has its own unique effect and feeling. Let’s compare and contrast changa vs DMT.

5-MeO-DMT Guide: Effects, Benefits, Safety, and Legality
5-Meo-DMT comes from the Sonora Desert toad. Here is everything you want to know about 5-Meo-DMT and how it compares to 4-AcO-DMT.

4-AcO-DMT Guide: Benefits, Effects, Safety, and Legality
This guide tells you everything about 4 AcO DMT & 5 MeO DMT, that belong to the tryptamine class, and are similar but slightly different to DMT.

How Much Does LSD Cost? When shopping around for that magical psychedelic substance, there can be many uncertainties when new to buying LSD. You may be wondering how much does LSD cost? In this article, we will discuss what to expect when purchasing LSD on the black market, what forms LSD is sold in, and the standard breakdown of buying LSD in quantity.   Navy Use of LSD on the Dark Web The dark web is increasingly popular for purchasing illegal substances. The US Navy has now noticed this trend with their staff. Read to learn more.   Having Sex on LSD: What You Need to Know Can you have sex on LSD? Read our guide to learn everything about sex on acid, from lowered inhibitions to LSD users quotes on sex while tripping.   A Drug That Switches off an LSD Trip A pharmaceutical company is developing an “off-switch” drug for an LSD trip, in the case that a bad trip can happen. Some would say there is no such thing.   Queen of Hearts: An Interview with Liz Elliot on Tim Leary and LSD The history of psychedelia, particularly the British experience, has been almost totally written by men. Of the women involved, especially those who were in the thick of it, little has been written either by or about them. A notable exception is Liz Elliot.   LSD Guide: Effects, Common Uses, Safety LSD, Lysergic acid diethylamide, or just acid is one of the most important psychedelics ever discovered. What did history teach us?   Microdosing LSD & Common Dosage Explained Microdosing, though imperceivable, is showing to have many health benefits–here is everything you want to know about microdosing LSD.   LSD Resources Curious to learn more about LSD? This guide includes comprehensive LSD resources containing books, studies and more.   LSD as a Spiritual Aid There is common consent that the evolution of mankind is paralleled by the increase and expansion of consciousness. From the described process of how consciousness originates and develops, it becomes evident that its growth depends on its faculty of perception. Therefore every means of improving this faculty should be used.   Legendary LSD Blotter Art: A Hidden Craftsmanship Have you ever heard of LSD blotter art? Explore the trippy world of LSD art and some of the top artists of LSD blotter art.   LSD and Exercise: Does it Work? LSD and exercise? Learn why high-performing athletes are taking hits of LSD to improve their overall potential.   Jan Bastiaans Treated Holocaust Survivors with LSD Dutch psychiatrist, Jan Bastiaans administered LSD-assisted therapy to survivors of the Holocaust. A true war hero and pioneer of psychedelic-therapy.   LSD and Spiritual Awakening I give thanks for LSD, which provided the opening that led me to India in 1971 and brought me to Neem Karoli Baba, known as Maharajji. Maharajji is described by the Indians as a “knower of hearts.”   How LSD is Made: Everything You Need to Know Ever wonder how to make LSD? Read our guide to learn everything you need to know about the procedures of how LSD is made.   How to Store LSD: Best Practices Learn the best way to store LSD, including the proper temperature and conditions to maximize how long LSD lasts when stored.   Bicycle Day: The Discovery of LSD Every year on April 19th, psychonauts join forces to celebrate Bicycle Day. Learn about the famous day when Albert Hoffman first discovered the effects of LSD.   Cary Grant: A Hollywood Legend On LSD Cary Grant was a famous actor during the 1930’s-60’s But did you know Grant experimented with LSD? Read our guide to learn more.   Albert Hofmann: LSD — My Problem Child Learn about Albert Hofmann and his discovery of LSD, along with the story of Bicycle Day and why it marks a historic milestone.   Babies are High: What Does LSD Do To Your Brain What do LSD and babies have in common? Researchers at the Imperial College in London discover that an adult’s brain on LSD looks like a baby’s brain.   1P LSD: Effects, Benefits, Safety Explained 1P LSD is an analogue of LSD and homologue of ALD-25. Here is everything you want to know about 1P LSD and how it compares to LSD.   Francis Crick, DNA & LSD Type ‘Francis Crick LSD’ into Google, and the result will be 30,000 links. Many sites claim that Crick (one of the two men responsible for discovering the structure of DNA), was either under the influence of LSD at the time of his revelation or used the drug to help with his thought processes during his research. Is this true?   What Happens If You Overdose on LSD? A recent article presented three individuals who overdosed on LSD. Though the experience was unpleasant, the outcomes were remarkably positive.

The Ayahuasca Experience
Ayahuasca is both a medicine and a visionary aid. You can employ ayahuasca for physical, mental, emotional and spiritual repair, and you can engage with the power of ayahuasca for deeper insight and realization. If you consider attainment of knowledge in the broadest perspective, you can say that at all times, ayahuasca heals.

 

Trippy Talk: Meet Ayahuasca with Sitaramaya Sita and PlantTeachers
Sitaramaya Sita is a spiritual herbalist, pusangera, and plant wisdom practitioner formally trained in the Shipibo ayahuasca tradition.

 

The Therapeutic Value of Ayahuasca
My best description of the impact of ayahuasca is that it’s a rocket boost to psychospiritual growth and unfolding, my professional specialty during my thirty-five years of private practice.

 

Microdosing Ayahuasca: Common Dosage Explained
What is ayahuasca made of and what is considered a microdose? Explore insights with an experienced Peruvian brewmaster and learn more about this practice.

 

Ayahuasca Makes Neuron Babies in Your Brain
Researchers from Beckley/Sant Pau Research Program have shared the latest findings in their study on the effects of ayahuasca on neurogenesis.

 

The Fatimiya Sufi Order and Ayahuasca
In this interview, the founder of the Fatimiya Sufi Order,  N. Wahid Azal, discusses the history and uses of plant medicines in Islamic and pre-Islamic mystery schools.

 

Consideration Ayahuasca for Treatment of Post Traumatic Stress Disorder
Research indicates that ayahuasca mimics mechanisms of currently accepted treatments for PTSD. In order to understand the implications of ayahuasca treatment, we need to understand how PTSD develops.

 

Brainwaves on Ayahuasca: A Waking Dream State
In a study researchers shared discoveries showing ingredients found in Ayahuasca impact the brainwaves causing a “waking dream” state.

 

Cannabis and Ayahuasca: Mixing Entheogenic Plants
Cannabis and Ayahuasca: most people believe they shouldn’t be mixed. Read this personal experience peppered with thoughts from a pro cannabis Peruvian Shaman.

 

Ayahuasca Retreat 101: Everything You Need to Know to Brave the Brew
Ayahuasca has been known to be a powerful medicinal substance for millennia. However, until recently, it was only found in the jungle. Word of its deeply healing and cleansing properties has begun to spread across the world as many modern, Western individuals are seeking spiritual, mental, emotional, and physical well-being. More ayahuasca retreat centers are emerging in the Amazon and worldwide to meet the demand.

 

Ayahuasca Helps with Grief
A new study published in psychopharmacology found that ayahuasca helped those suffering from the loss of a loved one up to a year after treatment.

 

Ayahuasca Benefits: Clinical Improvements for Six Months
Ayahuasca benefits can last six months according to studies. Read here to learn about the clinical improvements from drinking the brew.

 

Ayahuasca Culture: Indigenous, Western, And The Future
Ayahuasca has been use for generations in the Amazon. With the rise of retreats and the brew leaving the rainforest how is ayahuasca culture changing?

 

Ayahuasca Guide: Effects, Common Uses, Safety
The Amazonian brew, Ayahuasca has a long history and wide use. Read our guide to learn all about the tea from its beginnings up to modern-day interest.

 

Ayahuasca and the Godhead: An Interview with Wahid Azal of the Fatimiya Sufi Order
Wahid Azal, a Sufi mystic of The Fatimiya Sufi Order and an Islamic scholar, talks about entheogens, Sufism, mythology, and metaphysics.

 

Ayahuasca and the Feminine: Women’s Roles, Healing, Retreats, and More
Ayahuasca is lovingly called “grandmother” or “mother” by many. Just how feminine is the brew? Read to learn all about women and ayahuasca.

What Is the Standard of Care for Ketamine Treatments?
Ketamine therapy is on the rise in light of its powerful results for treatment-resistant depression. But, what is the current standard of care for ketamine? Read to find out.

What Is Dissociation and How Does Ketamine Create It?
Dissociation can take on multiple forms. So, what is dissociation like and how does ketamine create it? Read to find out.

Having Sex on Ketamine: Getting Physical on a Dissociative
Curious about what it could feel like to have sex on a dissociate? Find out all the answers in our guide to sex on ketamine.

Special K: The Party Drug
Special K refers to Ketamine when used recreationally. Learn the trends as well as safety information around this substance.

Kitty Flipping: When Ketamine and Molly Meet
What is it, what does it feel like, and how long does it last? Read to explore the mechanics of kitty flipping.

Ketamine vs. Esketamine: 3 Important Differences Explained
Ketamine and esketamine are used to treat depression. But what’s the difference between them? Read to learn which one is right for you: ketamine vs. esketamine.

Guide to Ketamine Treatments: Understanding the New Approach
Ketamine is becoming more popular as more people are seeing its benefits. Is ketamine a fit? Read our guide for all you need to know about ketamine treatments.

Ketamine Treatment for Eating Disorders
Ketamine is becoming a promising treatment for various mental health conditions. Read to learn how individuals can use ketamine treatment for eating disorders.

Ketamine Resources, Studies, and Trusted Information
Curious to learn more about ketamine? This guide includes comprehensive ketamine resources containing books, studies and more.

Ketamine Guide: Effects, Common Uses, Safety
Our ultimate guide to ketamine has everything you need to know about this “dissociative anesthetic” and how it is being studied for depression treatment.

Ketamine for Depression: A Mental Health Breakthrough
While antidepressants work for some, many others find no relief. Read to learn about the therapeutic uses of ketamine for depression.

Ketamine for Addiction: Treatments Offering Hope
New treatments are offering hope to individuals suffering from addiction diseases. Read to learn how ketamine for addiction is providing breakthrough results.

Microdosing Ketamine & Common Dosages Explained
Microdosing, though imperceivable, is showing to have many health benefits–here is everything you want to know about microdosing ketamine.

How to Ease a Ketamine Comedown
Knowing what to expect when you come down from ketamine can help integrate the experience to gain as much value as possible.

How to Store Ketamine: Best Practices
Learn the best ways how to store ketamine, including the proper temperature and conditions to maximize how long ketamine lasts when stored.

How To Buy Ketamine: Is There Legal Ketamine Online?
Learn exactly where it’s legal to buy ketamine, and if it’s possible to purchase legal ketamine on the internet.

How Long Does Ketamine Stay in Your System?
How long does ketamine stay in your system? Are there lasting effects on your body? Read to discover the answers!

How Ketamine is Made: Everything You Need to Know
Ever wonder how to make Ketamine? Read our guide to learn everything you need to know about the procedures of how Ketamine is made.

Colorado on Ketamine: First Responders Waiver Programs
Fallout continues after Elijah McClain. Despite opposing recommendations from some city council, Colorado State Health panel recommends the continued use of ketamine by medics for those demonstrating “excited delirium” or “extreme agitation”.

Types of Ketamine: Learn the Differences & Uses for Each
Learn about the different types of ketamine and what they are used for—and what type might be right for you. Read now to find out!

Kitty Flipping: When Ketamine and Molly Meet
What is it, what does it feel like, and how long does it last? Read to explore the mechanics of kitty flipping.

MDMA & Ecstasy Guide: Effects, Common Uses, Safety
Our ultimate guide to MDMA has everything you want to know about Ecstasy from how it was developed in 1912 to why it’s being studied today.

How To Get the Most out of Taking MDMA as a Couple
Taking MDMA as a couple can lead to exciting experiences. Read here to learn how to get the most of of this love drug in your relationship.

Common MDMA Dosage & Microdosing Explained
Microdosing, though imperceivable, is showing to have many health benefits–here is everything you want to know about microdosing MDMA.

Having Sex on MDMA: What You Need to Know
MDMA is known as the love drug… Read our guide to learn all about sex on MDMA and why it is beginning to makes its way into couple’s therapy.

How MDMA is Made: Common Procedures Explained
Ever wonder how to make MDMA? Read our guide to learn everything you need to know about the procedures of how MDMA is made.

Hippie Flipping: When Shrooms and Molly Meet
What is it, what does it feel like, and how long does it last? Explore the mechanics of hippie flipping and how to safely experiment.

How Cocaine is Made: Common Procedures Explained
Ever wonder how to make cocaine? Read our guide to learn everything you need to know about the procedures of how cocaine is made.

A Christmas Sweater with Santa and Cocaine
This week, Walmart came under fire for a “Let it Snow” Christmas sweater depicting Santa with lines of cocaine. Columbia is not merry about it.

Ultimate Cocaine Guide: Effects, Common Uses, Safety
This guide covers what you need to know about Cocaine, including common effects and uses, legality, safety precautions and top trends today.

NEWS: An FDA-Approved Cocaine Nasal Spray
The FDA approved a cocaine nasal spray called Numbrino, which has raised suspicions that the pharmaceutical company, Lannett Company Inc., paid off the FDA..

The Ultimate Guide to Cannabis Bioavailability
What is bioavailability and how can it affect the overall efficacy of a psychedelic substance? Read to learn more.

Cannabis Research Explains Sociability Behaviors
New research by Dr. Giovanni Marsicano shows social behavioral changes occur as a result of less energy available to the neurons. Read here to learn more.

The Cannabis Shaman
If recreational and medical use of marijuana is becoming accepted, can the spiritual use as well? Experiential journalist Rak Razam interviews Hamilton Souther, founder of the 420 Cannabis Shamanism movement…

Cannabis Guide: Effects, Common Uses, Safety
Our ultimate guide to Cannabis has everything you want to know about this popular substances that has psychedelic properties.

Cannabis and Ayahuasca: Mixing Entheogenic Plants
Cannabis and Ayahuasca: most people believe they shouldn’t be mixed. Read this personal experience peppered with thoughts from a procannabis Peruvian Shaman.

CBD-Rich Cannabis Versus Single-Molecule CBD
A ground-breaking study has documented the superior therapeutic properties of whole plant Cannabis extract as compared to synthetic cannabidiol (CBD), challenging the medical-industrial complex’s notion that “crude” botanical preparations are less effective than single-molecule compounds.

Cannabis Has Always Been a Medicine
Modern science has already confirmed the efficacy of cannabis for most uses described in the ancient medical texts, but prohibitionists still claim that medical cannabis is “just a ruse.”

Related Posts

Ready to explore the frontiers of consciousness?

Sign up for the Reality Bites newsletter and embark on a journey into the world of psychedelics, mindfulness, and transformation. It’s where the curious minds gather.

Become a conscious agent with us.

Featured Partner
Cosmic Melts
Cosmic Melts are the latest mushroom gummies we’ve been munching on. Choose from five fruity flavors, each gummy containing 350mg of Amanita muscaria.
 
Amanita muscaria offers a unique (and totally legal!) mushroom experience, and Cosmic Melts is an ideal entry point for the curious consumer.
Featured Partner
Organa Fuel
If you’re a human being living in the world today – you’re in the rat race. It doesn’t matter where you live, or what you do for work or play – your nervous system needs support.

Check out Organa Fuel – this liquid nutrient works at a cellular level with super potent antioxidant, antiviral, anti-inflammatory levels. All the ‘antis’ you’re after, it’s got ’em.

Our Partners

We’re now streaming consciousness and medicine music all day, every day. Turn on, tune in, drop out.

Hear from the RS community in our new video series, spotlighting shared experiences and stories with plant medicines, psychedelics, consciousness, dreams, meditation, etc.

Welcome to Reality Sandwich. Please verify that you are over 18 years of age below.

Reality Sandwich uses cookies to ensure you get the best experience on our website. By entering Reality Sandwich, you are agreeing to the Terms and Conditions and Privacy Policy.